SERVICES
COMPANY
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Customer success story
Increasing the revenue of Typeqast
Customer success story
Rocketnow
IT
NETHERLANDS
Typeqast is a premium IT nearshoring company that helps scale-ups take it to the next level. Using state of the art technology, they transform the IT hurdle into an enabler for success, via expertise sharing, built upon partnerships, and software solutions. Typeqast supplies innovative companies with agile, cost effective, and highly qualified teams as a service.
growth of MQLs
growth of SQLs
increase in customers
growth of MQLs
growth of SQLs
increase in customers
RocketNow delivers that holistic approach we needed. They’ve got a well-oiled machine, from data, technology, content, to marketing and sales. RocketNow has develop a unique methodology and structured Go to Market approach and is very open for collaboration, and that is a winning combination. Besides, we have a great connection with the team and a lot of fun while we work together!
Typeqast has grown exponentially to nearly 150 people. To keep up with rapid growth, Typeqast needed more customers and leads in the pipeline.
Having tried multiple ways to expand their business development, they couldn't manage to get the desired results.
Needing a qualified external opinion and a push to start moving towards brand consistency.
To design and deliver a sound Marketing & Sales foundation consisting of:
A strong, appealing brand identity
A state-of-the-art marketing and sales infrastructure (CRM, marketing automation, website redesign)
Boosted brand awareness through integrated marketing based on ICP, persona’s and content strategy & planning
A content strategy, planning and execution
1
Marketing & Sales strategy
A complete and implementable content and marketing strategy: optimized and validated ICP, value proposition, and target personas; full marketing & sales plan incl. content strategy and planning
2
Marketing automation
Setup marketing automation platform & nurture flows, align SEO/PR, design demand & lead generation automation flows
3
Multi-disciplinary team
Recruit, set up and train multi-disciplinary Marketing & Sales team. Set up dashboarding for sales, channel performance and data management
4
New website
Deliver brand new website, with seamless buyer flows for different audiences
5
Customer journey
Design customer journey & sales processes
Rocketeers working on this project
Rocketeers working on this project
ROGIER, client lead / data analyst
ROGIER, GROWTH HACKER
max, content marketeer
bruna, designer
lex, dedicated sales rep
lotje, dedicated sales rep